Corey Sar Fox lives by (a somewhat) controlled whim. This strategy has lead him through the United States, Austria, Argentina and Italy. From a roadie in a hardcore band in Buenos Aires (1993) to a coat check boy in a cabaret/brothel in Vienna (1996) to a winemaker in Umbria (2002), and more recently, to a cycling journalist (2008), Fox believes that experience is essential to creativity.

After receiving a Bachelorís degree from the Rhode Island School ofDesign (1992) and Masterís degree at the Academy of Fine Arts, ArnulfRainer Meisterschule for Painting in Vienna, Austria (1995), he moved toLos Angeles, California. Fox co-founded the brand strategy agency, i4Group. In 2000, he joined the Sapient Corporation as a Creative Lead.Fox has also taught digital brand management at the University ofCalifornia, Los Angeles (UCLA).

In 2001, Fox moved to Italy and has since been working as a consultant.He helps clients like Colnago, 3T, Loacker and THUN understand and translate theirbrands (to sell more stuff).